Get To Know JVM
At Joint Ventures Marketing, collaboration is at the heart of everything we do. We believe that when businesses and organizations join forces with the right partner, they can achieve remarkable growth by leveraging creativity, strategy, and shared expertise.
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Founded in 2025 as a female-led agency, Joint Ventures Marketing was built on the idea that storytelling has the power to set brands apart in a crowded digital world. Our passion lies in helping destinations, nonprofits, and small to midsize businesses carve out a digital presence that truly resonates with the audiences they serve.
We know marketing can feel overwhelming. But you don’t have to navigate it alone. With a personalized approach and strategic insights, we work alongside you to define your vision, refine your message, and bring your brand to life.
Your story is your greatest strength.
Let’s partner to create a marketing roadmap that not only illuminates your brand but also inspires action.
Together, we’ll share your story with the world.
Case Study: Driving Year-Over-Year Growth for Visit Galveston’s Digital Presence
Objective
Increase website traffic and engagement across Visit Galveston’s digital channels while promoting seasonal events and destination content.
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Strategy
• Content Optimization: Regularly refreshed key landing pages and blogs around seasonal events such as Mardi Gras, Juneteenth, and the AIA Sandcastle Competition.
• SEO & Backlinking: Performed quarterly technical SEO audits and backlink reviews to boost organic visibility.
• Cross-Channel Campaigns: Coordinated with paid search and social campaigns to amplify reach and engagement.​​​​​​
Additional Highlights
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Organic Growth: Organic sessions increased as much as 39% YoY in key months like October 2024
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High-Impact Content: Event-focused pages such as Lone Star Rally and Juneteenth celebrations consistently produced triple-digit traffic gains.
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LLM Traffic: By mid-2025, traffic from large language models rose dramatically, showing early adoption of emerging search channels
Takeaway
Through consistent SEO optimization, strategic seasonal content, and cross-channel promotion, Visit Galveston achieved sustained year-over-year gains in engagement and visibility. Average engagement rates consistently outperformed industry benchmarks, with some months surpassing 70%, proving that data-driven storytelling can turn a destination website into a high-performing marketing engine.